ABOUT

Helping B2B and SaaS businesses grow with Customer Success Stories and Strategic Content

Hello!

I work with B2B businesses, SaaS companies, consultancies, and professional service providers to turn expertise and customer success into clear, strategic marketing assets that actually move the needle.

You've built something genuinely valuable. Your clients get results. Your team knows their stuff. But somewhere between what you do and how you talk about it, something gets lost.

That's the gap I help close.

I always start with strategy, not content. That means getting under the skin of your business to understand your goals, your customers, and what makes you different, before a single word gets written.

Because the best marketing doesn't just sound good. It says the right thing to the right people.

How I Help...

Case study writing

Your client wins deserve to be heard. I turn them into stories that build trust and open doors.

Content marketing

Strategic content that builds your authority consistently — without the overwhelm.

Strategy & planning

Clear priorities, practical roadmaps, and a plan you can actually execute.

Clients Come to Me For...

  • Clearer Messaging

  • Strategic content support

  • Compelling case studies

  • Practical growth roadmaps

  • A trusted sounding board

  • Ideas turned into action

I've worked across SaaS, technology, fintech, professional services, and consulting — so I get up to speed quickly and bring an outside perspective that's often hard to find when you're close to your own business.

Clients tell me I ask the questions they hadn't thought to ask, bring structure to tangled ideas, and make the process feel a lot less daunting than they expected.

Or, as I like to say: I bring calm to chaos.

Let's work out what you need

Whether it's sharper case studies, a stronger content strategy, or a clearer plan for growth — I'd love to hear about your business and what you're working towards.

Kind Words From Some of My Clients

"Lara has helped us launch a new website with some great content and fantastic case studies. We have had promising engagement from our target market with Lara's content. What I really like about working with Lara is that I can trust her to deal independently with clients knowing that Lara will represent our company very professionally."

Ian Lane
Ian Lane
Managing Director

Lara provided a very high standard of leading business analysis skills to an essential strategic project for Barclays Wealth. She demonstrated all the skills, experience and approach elements needed in a lead analyst, personally taking the whole project from inception through feasibility, supplier selection, business case and planning stages. Clearly gets to the root of a business problem, identifies the best solution and is able to match to the most beneficial technology solution. An excellent change professional with wide ranging and relevant experience.

David Beattie
Managing Director

Lara is a marketing pro. She understands all the platforms, channels and tools of the trade. She helped us out with an ABM project that we just couldn't get off the ground. Her part was perfect, making sure that the agreed structure and processes were followed.

Alex Briggs
Global Head of Brand and Comms

"Lara was excellent to work with. She was very professional and provided high quality work. Definitely recommend."

Reena Shaw
Reena Shaw
Marketing Manager

5 stars all around. Lara was amazing at helping me get my thoughts organized and planned out in a manageable way for a 7 figure business. Highly recommend her.

James Camp, Gatsby Media
James Camp, Gatsby Media
Entrepreneur

Lara is a very strong business consultant with an excellent knowledge of both process and system analysis. She single-handedly drove forward an important strategic business proposal which added significant value, engaging with multiple potential suppliers across a complex business area.

Kevin Hind
Director, Barclays Wealth

Lara is a very well organized project management professional who also has the ability to be flexible in her thinking and come up with novel solutions when necessary. That's unusual in a pure project manager. She is up to speed on the many software packages that are available and not religious about any. She is prompt, professional and efficient as well as creative, calm and good humored. She was great to work with and I look forward to working with her again.

Jeff Oscodar
CEO, Haystack Ventures

I worked closely with Lara during her term with RBS and strongly recommend Lara, she is the ultimate professional with a solid PM track record.

Sandra Beattie
Global Head of Supplier Management

I would recommend Lara Brockie to any coach or consultant for her professionalism and excellence. She has stood next to me offering both strategy and practical assistance at a turning point in my business to take it to the next level successfully. She delivers everything and more that she states on her website as a list of services. She's a GEM, anyone would be lucky to ask for her guidance -well worth the investment.

Dr Alkistis Agio
Dr Alkistis Agio
Leadership Trainer and Stoic Philosopher
10-Point Case Study Checklist

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