Website Copywriting for Scotland’s Only Barista Academy The Project: The project was to provide website copywriting for The Scottish Barista Academy, Scotland’s only barista academy. Established in 2013, it is owned and run by Jim Watson. Jim has trained over...
Copywriting for a Startup Advertising Agency The Project: Jacinta approached me to help with the copy required to setup her new advertising agency, based in Melbourne, Australia. This included a brochure, content for the new Facebook page, Facebook ad copy and...
SEO Optimized Blog Post This is an example of an SEO-optimized blog post I wrote for Storecove EMEA in the Netherlands. This involved re-writing the existing 500-word post and expanding it to over 1200 words to optimize it for SEO, including the SEO keyword research...
Access Control Systems – how to choose the best solution A blog post for STANLEY Security, part of the Stanley Black and Decker Group. (Updated April 2023 – STANLEY Security is now Securitas Technology.) Access Control Systems come in many formats,...
Looking to The Future of Remote Security Management A blog post for Stanley Security, part of the Stanley Black and Decker Group Working patterns are changing, and while more people and more businesses are working remotely with flexible hours, Remote Security...
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